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Hapi Launches a New App, Enabling Families and Friends to “Gift” Investments to Children

Following a successful beta stage, Hapi – an app offering a dedicated account for financing your child’s future through sustainable wealth – has now officially launched into the UK market. A new challenger in the family finance space, Hapi has launched its app to help parents plan and invest for their children’s futures, with the support of their close friends and family.

Through its app, in just a few minutes, parents can open a Junior stocks & shares ISA or a general investment account (if they want to keep the money in their own name) to help them plan and afford some of the biggest goals they have for their children such as University fees, School fees, First home deposit etc. Based on the child’s age, the investments selected and the goal selected, the app will suggest the monthly contribution required to reach that goal and will monitor it over time to help the parents stay on track.

Whilst Junior ISAs and investment accounts are already available in the market today, Hapi aims to transform them by building them specifically for families and their unique requirements and combining the investment accounts with features that allow social features and a gifting experience.

Amongst many unique features, Hapi believes it is one of the first Junior stocks & shares ISA that two parents can access and manage. A feature that they say “should’ve been built years ago but unfortunately financial services products still seem to be designed for single users and not modern families where money is an equal matter”.

The app also takes the focus on families one step further by giving every account a unique link that allows Grandparents, Godparents, Aunts, Uncles and anyone else to contribute directly to the child’s account. Every contribution can also include a message and a picture that is then stored in Hapi’s “time capsule” allowing the child to relive all the memories when they access the funds at the age of 18.

Case study:

“Financial independence didn’t come overnight for me so my plan is to make things a little easier for my son. The fact that I can plan his financial future by goals simplifies the whole process and makes it quite fun for the whole family to participate. My mother loved the idea of adding money to his “tour the world” goal and he’ll probably love the messages and pictures she’s adding alongside the money. My husband is an environmentalist so he’s hooked on the sustainability angle and the choice of supporting certain themes. I feel there’s something for all of us and it makes the investment journey really enjoyable.

  • Katrina Li, Hapi parent


The app is free to download, with a percentage fee on the amount you invest on the platform payable annually, depending on the portfolios you choose. All Hapi’s investment portfolios are sustainable and managed by BlackRock, one of the biggest money managers in the world responsible for managing over £6trillion of assets.

Youssef Darwich, Co-Founder at Hapi, commented:

“Family finance has been left behind in recent years despite the hundreds of new fintech offerings coming to market. Take a Junior ISA for example – in nearly all cases today, the features you get in a Junior ISA are identical to those you get with a regular ISA yet the use case is very different and to date has not been catered for. For example when investing for children, at a start you tend to have two parents who want oversight and control, not one, and you also have a wider “village” who all want to do their bit to help. We make this super simple and let you open a Junior stocks & shares ISA for your child in minutes that anyone can contribute to whilst also leaving messages and pictures in a time-capsule that the child receives when they’re older.”

“Over time we plan to help parents with the other financial worries that keep them up at night – we’re building dedicated goals planning to help them plan for uni fees, school fees or whatever else they have in mind and we’re exploring partnerships with will writers and insurance providers to help them protect their family too”.

Hapi is available to UK parents who are over the age of 18 with parental responsibility for a child under the age of 16 who lives in the United Kingdom. For more information, visit:

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